The POP Shop

August 2010 – Brand Builder Expo returns – Bigger & New Venue!

The popular brand boosting event returns on September 21st in Atlanta.  Any of our clients who have been, never miss it! The Brand Builder Expo will help brand marketers RE-ENERGIZE their brands.  This event will generate ideas to support any budget and target audience.  The Expo is open to marketing and production managers, agency representatives, human resources, business owners and buyers of promotional products, printing, apparel and corporate programs.  The Atlanta event will be held Wednesday September 21, 2010 from 10:00 am to 2:00 pm at The Retreat of Dunwoody at Villa Christina, see the website for directions and register by August 31st for a chance to win an iPad!  Advance registration is requested, as the event includes free lunch to all registered attendees.  Inquire about other cities!

July 2010 – Sonya & Brian Beam receive GEM Marketing Award

Brian and Sonya Beam, local independent sales partners of The P.O.P. Shop – a division of Geiger, received the GEM Award (Geiger Excellence in Marketing) at Geiger’s national educational conference held in Phoenix, Arizona. The GEM Award is given to a Sales Partner who has tapped into unique marketing tools and done a phenomenal job of marketing themselves and their brand. The Geiger Galleria is the largest national event hosted by Geiger for the recognition and continuing education of its sales team. The event gathers more than 450 attendees from the Promotional Product Industry including: Geiger Sales Partners, Suppliers, Geiger Associates, and Professional Industry Speakers. Brian and Sonya also actively participated in several educational sessions related to the latest business trends and tools, promotional products programs, and technology advancements, along with a wide range of topics associated with best practices in the industry.

July 2010 – The Beams celebrate the launch of the Liv with guest Olivia Newton-John

The P.O.P. Shop parent company, Geiger celebrated the official launch of a new business unit – Livgeiger™, the exclusive distributor of the Liv^® for the United States and Canada. The Liv is a breast self-exam aid co-developed by Olivia Newton-John, to aid women in the early detection of breast cancer. Olivia Newton-John made a very special appearance, along with world renowned surgeon Dr. Ernie Bodai, at Geiger’s National Sales Meeting to personally the independent sales team.  As GEM award winners, Sonya and Brian Beam were seated with the special guest and enjoyed a special world premier performance of Olivia Newton-John’s song “Help Me To Heal”. Visit www.liv.com for more information on early detection and the Liv. Contact Sonya or Brian Beam for special pricing on orders of 25 units more.  For more breast cancer awareness idea click our virtual catalog.  http://bit.ly/boMwtK

May 2010 – The P.O.P. Shop / Geiger, one of Atlanta’s Top Promotion Firms

The P.O.P. Shop/Geiger was ranked #9 as Atlanta’s Top Promotional Product Firms in the May 14th issue of Atlanta Business Chronicle.  We look forward to a continued climb up the list as Geiger furthers growth in the Atlanta market.

December 2009 – Sonya Beam Receives MAS Certification

Sonya Beam recently received the Master Advertising Specialist (MAS) designation. MAS is the highest certification in the promotional product industry, which Beam achieved through 250 hours of education credits, 10+ years experience, industry service and two certification examinations administered by Promotional Products Association International. Individuals with MAS certification designation are recognized as industry leaders who have  attained a superior standard of professionalism, knowledge and experience.  MAS can only be achieved by first obtaining a CAS (Certified Advertising Specialist) designation, which Beam achieved February 2008.  “These individuals are committed to professional success. Making the commitment to pursue MAS is a benchmark of the effort individuals are willing to make to ensure their future business success and the overall professionalism of the industry,” said Steve Slagle, CAE, PPAI president and CEO.

Only 1800 industry professionals hold a CAS or MAS designation, which is less than 2% of the entire industry.  Geiger, The POP Shop’s parent company, claims approximately 10% of the CAS/MAS Designations through their associates and independent sales partners.  This is the most of any one company in the industry, using education to strengthen their ability to serve clients with strong industry knowledge, as well as service, quality and buying power.

September 2009 – Atlanta Brand Builders Expo, Huge Turnout!

The Atlanta Brand Builders Expo was packed with wall-to-wall guests making their way through a maze of creative ideas to RE-ENERGIZE their brand.  Exhibitors were generous with samples, creative ideas and lunch was Yummo!    The event was powered by The POP Shop’s parent company, Geiger and attracted great support from corporate staff, as well as fellow Sales Partners from the Southeast.  The majority of attendees stated they would definitely come again next year, and even those who had a far drive said it was worth the drive!  We are already planning Atlanta’s 2010 event – guaranteed to be even BIGGER and BETTER!  It’s not too late to register for Tampa, Seattle or Boston!  Visit www.brandbuildersexpo.com

July 2009 – Brand Builders Expo Returns!

The popular event returns and will be three times the size of the last Expo.  The Brand Builders Expo will help brand marketers RE-ENERGIZE their brands.  Many companies need a different approach to survive today’s market environments.  This event will surely generate ideas to support any budget and target audience.  The Expo is open to marketing and production managers, agency representatives, human resources, business owners and buyers of promotional products, printing, apparel and corporate programs.  The Atlanta event will be held Wednesday September 9, 2009 from 10:00 am to 2:00 pm at The 1420 Room, 1420 Dunwoody Village Pkwy.  Registration is required to attend and includes lunch to all registered attendees.  Other locations include Tampa, Boston and Seattle.  Registration will be open soon! email sonyabeam@thepopshop.com with further questions.

June 2009 – The P.O.P. Shop / Geiger, one of Atlanta’s Top Promotion Firms

Geiger & The P.O.P. Shop was ranked #9 as Atlanta’s Top Promotional Product Firms in the June 5th issue of Atlanta Business Chronicle.  We look forward to a continued climb up the list as Geiger furthers growth in the Atlanta market.

May 2009 – The P.O.P. Shop exhibits at Drive Conference

Our marketing superheroes were on hand at Drive Conference 09 to make church staff and leaders aware of the importance of Sunday takeaways.  Promotional products are incredibly impactful, and the majority of recipients can recall a message a year later.  Giving an item away on Sunday connects the message to the hearts of the audience for much longer.  Reaching children and adults beyond rows on Sunday is a must for any church.  The event was held at North Point Community Church, our client and my home church.  We had the opportunity to produce product for the event including black bags with DRIVE 09 logo and meeting signage.  Both appear in the video highlights from Drive 09.

January 2009 – The P.O.P. Shop is acquired by Geiger

Our marketing superheroes are excited to announce that Geiger has acquired The P.O.P. Shop.  The company will operate as The P.O.P. Shop – a division of Geiger.  Creativity will remain a priority for the entire Marketing Superhero team.  The primary change is with relation to accounting, which will be done out of Geiger’s headquarters in Lewiston, Maine.

The P.O.P. Shop is thrilled about joining forces with Geiger.  Sonya Beam shares, “Our marketing superheroes will enjoy enhanced super powers through Geiger, creating a fearless team to support more clients and bigger branding challenges.” Brian Beam adds, “Just the super powers of their technologically advanced custom online company stores and corporate apparel programs will wow our clients.”

“We are extremely pleased that The P.O.P. Shop has joined the Geiger team,” stated Jo-an Lantz, MAS Executive Vice President, Promotional Products Group of Geiger. “The P.O.P. Shop has developed an exceptional and unique approach to branding.  Their creativity will serve to enhance Geiger’s ongoing creative efforts.”

Geiger is the largest privately held promotional products distributor in the nation, providing enhanced super powers to The P.O.P. Shop.  Geiger is a fourth generation family-owned distributor of promotional and printed products since 1878.  Geiger maintains a sales volume in excess of $180 million with 50,000 customers.  The company operates over 15 divisional offices across the US and is affiliated with more than 500 independent sales representatives. Geiger is also an internationally renowned manufacturer of calendars and planners, and the sole publisher of the world-famous Farmers’ Almanac.

The superheroes at The P.O.P. Shop look forward to bringing this wealth of support and benefits to clients. Please send a signal if The P.O.P. Shop can rescue you from your next marketing challenge. We are more prepared than ever to come to your rescue!

September 2008 – The P.O.P. Shop dedicated into the Governor’s Mentor Protege Program

Thirty four small businesses were dedicated into the Governor’s Mentor Protégé Program on September 18, 2008 as the class of 2008-2009.  Among the selected protégés was The P.O.P. Shop, who was paired with mentor H. J. Russell & Company.

The Governor’s Mentor Protégé Program is Georgia’s business-to-business mentoring program and the first state-operated program of its kind in the nation. Since 2000, the GMPP has graduated 125 small businesses with average gross revenues of $3 million.  The program is designed to help small businesses grow and thrive.  The protégés can benefit from the big hearts of larger corporations giving back to small business.  Protégés will experience insight into the large corporations, personal guidance, access and business development ideas.  The P.O.P. Shop is proud to be part of this unique opportunity to improve and grow.

August 2008 – The P.O.P. Shop receives Business Partner award from Flood Student Missions

At an event flooded with supporters and student volunteers, Kimberly Scales, founder and Executive Director, was overwhelmed by the growth and potential of Flood Student Missions.  The event served as a big thank you to all of those involved, as well as recognition of this year’s Student Leadership Board and their chapters.  Brian Beam received a Business Partner award on behalf of The P.O.P. Shop for work on the Flood logo, as well as the print and promotional elements to support the Flood Brand.  Other highlights of the evening included praise and worship lead by Eddie Kirkland, and guest speaker Philip Bray, Founder of SafeHouse Outreach.  Flood’s mission is to provide local mission opportunities for students to saturate their communities with the hearts and hands of Christ.

August 2008 – Even Superheroes Get Married – Congratulations Brett & Carrie!

Congratulations to our very own superhero bride, Carrie who traded her cape for a veil. Carrie Hankins tied the knot with Brett Hiller at a romantic ceremony at Little Gardens. While much of the world was watching the first glimpse of the Olympics, the memorable date 8.8.08 will forever be special to Carrie & Brett Hiller for a different reason! A host of superheroes were there to share her special day. The couple honeymooned in Hawaii before settling down as newlyweds in Alpharetta, GA.

July 2008   Sonya Beam Attends PPAI Women’s Leadership Conference

Sonya Beam attended the PPAI Women’s Leadership Conference in Albuqurque, New Mexico. Mrs. Beam was one of four individuals awarded a $1250 Professional Development Grant through the Promotional Products Education Foundation (PPEF) to cover the cost of industry education. “I gained invaluable information and enjoyed networking with the women of the promotional products industry. I look forward to attending again in 2009.”

June 2008  Superhero Volunteerism Featured in Advantages Magazine

An article titled “Paying It Forward” featured a variety of industry leaders whose volunteer work will inspire you. Sonya & Brian Beam were featured in the article with relation to their volunteer work on UpStreet at North Point Community Church.

June 2008  The P.O.P. Shop Exhibits at WBENC Conference

The P.O.P. Shop is a certified Women’s Business Enterprise qualifying the company to exhibit at the Women In Business Conference in Atlanta, Georgia. Four superheroes were on site to show of the company’s creative brand, unique promotions and support Women In Business.

April 2008  Superhero Duo Featured in Georgia Printer Magazine

The P.O.P. Shop’s superhero duo, Sonya & Brian Beam were featured in Georgia Printer magazine, a publication for members of PIAG (Printing Industry Association of Georgia). The article announced a variety of education related accomplishment including CAS Certification, Edmondson Capacity course and Tuck-WBENC Executive Education.

February/March 2008  Promotional Consultant Magazine Features a Superhero

Promotional Consultant Magazine is a publication for promotional product professionals. Our very own Sonya Beam was quoted in a recent article titled “Success At Your Best: What Does it Take To Be a Successful Promotional Consultant?”

February 2008  Sonya Beam Achieves Certified Advertising Specialist Certification

Sonya Beam, co-owner of the superhero themed promotions firm, The P.O.P. Shop, received the Certified Advertising Specialist (CAS) designation. After acquiring over 100 education hours and many years experience in the promotional products industry, Sonya Beam passed a certification examination administered by Promotional Products Association International to receive the Certified Advertising Specialist (CAS) industry certification. Mrs. Beam is on schedule to test for the Master Advertising Specialist (MAS) designation in 2009, at which time her husband Brian Beam will test for the CAS designation. Individuals with CAS/MAS certification designation are recognized as industry leaders-those who have attained a superior standard of professionalism, knowledge and experience. “These individuals are committed to professional success. Making the commitment to pursue CAS/MAS is a benchmark of the effort individuals are willing to make to ensure their future business success and the overall professionalism of the industry,” said Steve Slagle, CAE, PPAI president and CEO.

December 2007  Superhero Duo Site Executive Education as Key to Business Growth

Sonya and Brian Beam, co-owners and superhero themed promotions firm, The P.O.P. Shop, look back on the past few years and sites executive education as a key to business growth. Beginning in 2006, one education opportunity led to another and executive education became a priority. Sonya Beam says, “My husband, Brian and I started our business like many entrepreneurs, lots of long hours, hard work and a heavy concentration of working “in” the business.” She says “The education has given us both focus and accountability.  We have made a variety of changes to our business and have seen a positive improvement in our sales, brand and our corporate environment.”

December 2007  CompuCredit’s Employee Relocation Gifts A Success Story

Advantages Magazine is a monthly publication featuring creative product ideas and promotions for the promotional product industry.  The P.O.P. Shop worked with CompuCredit to create a unique gift celebrating their growth, which would appear on the desk of each of the 1200 employees as they arrived at their new location.

December 2007  Successful Promotion Magazine Features The P.O.P. Shop’s Client

Successful Promotions is a quarterly publication for end buyers of promotional products. The P.O.P. Shop’s promotion for CompuCredit was featured in their Hot Promotional News & Ideas section.

November 2007  Superhero Brand Featured in PPB Cover Story on Branding

PPB (Promotional Products Business) is a monthly publication for promotional product companies. The November issue featured the superhero brand in the cover story titled “Brand Demand: How Branding Increases Demand For Your Company’s Services and is Crucial for Success – Both Yours and Your Clients.

November 2007  Oz Magazine Features Superhero Team at Brand Builder Expo

Oz Magazine is a local publication for the Atlanta design and production community. The publication honored the creativity of the Brand Builder Expo by featuring the superhero team.

October 2007  Sonya Beam Selected To Attend Tuck-WBENC Executive Education Program

The P.O.P. Shop is certified as a Women’s Business Enterprises. Through a qualification and application process, Mrs. Beam was one of 50 certified Women Business Enterprises selected to attend the week long Ivy League executive education experience provided by Dartmouth College. The Tuck-WBENC Executive Education Program, presented by IBM used the participant’s own businesses as the primary case study.  During the week long intensive learning experience WBE’s focused on financial management, strategic planning and implementation including value chain analysis, organizational structures, processes and marketing. Participants took away a wealth of knowledge that is immediately applicable, plus a strong network of relationships.

September 2007  Brand Builder Expo Featured in Counselor Magazine

An industry publication, Counselor featured The P.O.P. Shop’s Brand Builder Expo. The article would be read by other promotional products considering an end-user show for their clients. Sonya Beam was quoted “Our overall goal is to increase revenues. We want this event to be a venue for 2008 planning, sparking ideas for clients’ brands.

September 2007  Superheroes Deliver a Creative Expo

Superhero themed promotions firm, The P.O.P. Shop took over the first floor of The Art Institute of Atlanta on September 18th to present the Brand Builders Expo (www.brandbuildersexpo.com), a brand boosting expo turbo-charged with creativity.  Over 100 attendees were exposed to the company’s creative talents in the area of promotions, promotional products and printing expertise. Spanning much of the first floor starting at the lobby entrance, attendees senses were overloaded with unique ideas to put in motion for their own brand.  After walking through to learn about unique promotional products and printing ideas, attendees were invited to the café where they could enjoy a free lunch and review a gallery showcasing work The P.O.P. Shop has executed.  Brands such as Brawny, New Balance, March of Dimes, CompuCredit, Flash Foods, Coca-Cola and Quilted Northern were represented in the showcase. The company’s entire team of marketing superheroes were on hand, along with many of their partners, helping attendees plan for 2008, get ideas and consider holiday gifts for clients or employees. The event was open to marketing managers, agencies, business owners and buyers of printing and promotional products. Every attendee walked away with powerful ideas, as well as product samples they could take back to their team for review. Attendees also received VIP Access to money saving coupons and specials, and access to The Art Institute’s Gallery. Ideas gathered from the event are sure to make each attendee a superhero to their own company! For those who couldn’t attend the show, The P.O.P. Shop showroom, appropriately named the Creative Chamber, is always a great way to learn more about the company and get excellent ideas.

August 2007  Brian Beam Featured in Vector Marketing Success Stories

Brian Beam was recently interviewed by Vector Marketing, a company he worked for throughout college.  His real life business experience at Vector Marketing coupled with his college degree has prepared him for The P.O.P. Shop. Vector Marketing is also where Brian Beam originally met his wife and business partner, Sonya Beam, in the early 1990′s.

July 2007   The P.O.P. Shop in Times Square

Superhero themed promotions firm, The P.O.P. Shop believes every brand deserves a marketing superhero and that’s exactly what their winning Times Square ad shared on July 9th and 10th. The P.O.P. Shop is one of the winners of Dell’s national “We Believe in Small Business” competition designed to promote Dell’s new Dell Vostro^TM systems designed exclusively for small businesses. Dell’s prize to the winners: ad space in Times Square. The winning advertisements appeared on a rotating billboard in the center of Times Square, in NYC, once every hour July 9th and 10th. The P.O.P Shop submitted their winning ad along with the slogan “We believe every brand deserves a marketing superhero.” The Dell website features all of the small business winners at www.dell.com/timessquare.

June 2007 The P.O.P. Shop Presents The Brand Builders Expo

The P.O.P. Shop  is taking over the Art Institute of Atlanta.  The Brand Builders Expo is a brand boosting expo turbo-charged with creativity. The event will showcase a creative gallery of promotional products and printing ideas which can be branded with any logo. Spanning much of the first floor starting at the lobby entrance, attendees’ senses will be overloaded with unique ideas to put in motion for any brand. The entire team of superheroes will be on hand, along with many of their partners, helping attendees plan for 2008, get ideas and consider holiday gifts for clients or employees.  The Brand Builders Expo, presented by The P.O.P. Shop will be held Tuesday, September 18, 2007 from 10:00 am – 2:00 pm and is open to marketing managers, agency representatives, business owners and buyers of printing and promotional products. Registration is required to attend the event and those who register early will receive VIP Access to coupons and specials. For those who can’t attend the show, The P.O.P. Shop showroom, appropriately named the Creative Chamber, is always a great way to learn more about the company and get excellent ideas.

June 2007  PPEF Grant Awarded to Sonya Beam

Promotional Products Education Foundation (PPEF) announced the recipients of the 2007 Professional Development Grants. Sonya Beam of The P.O.P. Shop was awarded $1250 grant. A total of $9,000 in professional development grants has been awarded this year. The grants provide financial assistance to attend industry-related continuing education courses. The recipients were chosen based on essays about career goals, the role of education, future plans and justification for why the candidate should be selected. A volunteer committee comprised of board members from PPMN and PPEF judged the essays without knowing the applicants’ identities. The grants may be used for tuition, housing and round-trip travel and recipients are given up to 24 months to use the grant.

April 2007  The P.O.P. Shop Recognized in Counselor Magazine

Counselor Magazine, a monthly publication of the promotional product industry featured The P.O.P. Shop in an article titled “Superhero Theme Leads to Super Service.”

April 2007  Superhero Duo Featured in Georgia Printer Magazine

The P.O.P. Shop’s superhero duo, Sonya & Brian Beam were featured in Georgia Printer magazine, a publication for members of PIAG (Printing Industry Association of Georgia). The article recognized a variety of accolades including a recent Pyramid Award, $25,000 prize for a new production innovation and honors from DiversityBusiness.com.

January 2007  PPAI Honors The P.O.P. Shop With Pyramid Award

In a star-studded award ceremony at the Mandalay Bay in Las Vegas, PPAI (www.ppai.org) awarded The P.O.P. Shop with a well-recognized Silver Pyramid Award. The award was in recognition of their work along side client Georgia-Pacific in the category of “Not-For-Profit Programs: $10 or More Per Recipient.” Georgia-Pacific, the makers of Quilted Northern Ultra® Bath Tissue, is in partnership with Susan G. Komen Breast Cancer Foundation in the fight against breast cancer. Georgia-Pacific’s objective was to exceed 1000 employee walker registrations for the Atlanta Race for the Cure®, maintaining its status as the largest corporate team in Atlanta, Georgia.

August 2006  Superhero Duo Graduated Valedictorians From Capacity Building Course

The owners and superhero duo, Sonya and Brian Beam graduated as Valedictorians from the Capacity Building Course powered by Edmondson Development Network (www.edmondsonassociates.com) and were awarded a prestigious eagle award in recognition of their achievement. The course utilizes NxLevel^TM curriculum known as the world’s largest and most effective entrepreneurship development course. Upon completion of the course Sonya & Brian Beam, along with classmates, developed a ready-to-execute strategic plan for growing their business.  Sponsors, Georgia-Pacific and BellSouth, use the course to develop vendors to equip them to do business with large corporations. Guest speakers from local corporations, and business industries including finance, marketing and government spoke to students to assist them in ways to grow their business. Graduate Sonya Beam said, “The course gave us the focus and accountability we needed to work on our business instead of in our business. We began making changes to our business immediately based on the course text, worksheets and speakers.”

July 2006  Superhero Duo wins $25,000 in New Product Innovation Contest

High Caliber Line is a supplier to the promotional products industry.  Annually, they have an Innovative Ideas Contest open to distributors of their products. The P.O.P. Shop won first prize – $25,000 for their innovative product entry. The creative product is still under wraps, as it goes through the necessary production and patent processes. High Caliber Line expects to release the product in their June 2007 Catalog. The P.O.P. Shop owner Brian Beam said, “We are very excited to be recognized in this contest. Creativity is our strength as a promotions firm, and to be rewarded in this manner allows us to show off our creativity in a different light.”

June 2006  The P.O.P. Shop Exhibits at WBENC Conference

The P.O.P. Shop is a newly certified Women’s Business Enterprise. For their first time they are qualified to exhibit at the Women In Business Conference. This year the conference was in Miami, Florida. The company enjoyed the opportunity meet a variety of corporations and other women owned businesses.

May 2006  The P.O.P. Shop – Top Small & Minority Owned Business in Georgia

DiversityBusiness.com, the nations’ leading multicultural internet site, recently named The P.O.P. Shop as one of the Top Small Businesses in Georgia, and Top Diversity Owned Businesses in Georgia. The Div100 is the 7th annual listing of the Georgia’s top 100 diversity-owned businesses. Ranging in revenue size from less than $1 million to over $89 million the companies listed on the Div100 represent Georgia’s top multicultural earners and challenge the long-held notion that a diversity-owned business is small or insignificant. Div100 members are sought after by major corporations wishing to increase spending with diversity owned companies.

April  2006  Second Year Running GP & Komen Kickoff is a Big Hit

Georgia-Pacific, the makers of Quilted Northern Ultra® Bath Tissue, is in partnership with Susan G. Komen Breast Cancer Foundation in the fight against breast cancer. Georgia-Pacific’s objective was to exceed 1000 employee walker registrations for the Atlanta Race for the Cure®, maintaining its status as the largest corporate team in Atlanta, Georgia.  In its second year providing promotional items, printing and design elements to the event, The P.O.P. Shop really came to the rescue with creative product ideas and designs to encourage attendance to the kickoff event. Georgia-Pacific’s “Team GP” consisted of 1121 total registered walkers. The result was 11.2% over goal, and once again the largest corporate team in Atlanta. The company also met the goal of building awareness of the fight against Breast Cancer and the partnership with Susan G. Komen Race for Cure.  In a recommendation letter to PPAI, Kim Harris of Georgia-Pacific stated, “The P.O.P. Shop did a great job keeping my pink theme in mind, and even stepped up to volunteer the day of the event and coordinated donation of pink themed food items from one of their other clients. I view The P.O.P. Shop as an integral part of my team when assembling the strategic elements necessary to successfully execute a special event.  I include them from the brainstorming session through to execution as they are a valued source for the objectives and tactics to reach the goals.”

January 2006   The P.O.P. Shop Relocates To Alpharetta and Opens Showroom

The P.O.P. Shop relocated to the North Point Parkway area near North Point Mall. The new office space is creative and the superhero brand is carried throughout. The company opened the “Creative Chamber” which is a product showroom where client can come to get ideas, touch and feel product and discuss upcoming promotions.

December 2005  The P.O.P. Shop Donates 5% of Sales To The March of Dimes

March of Dimes has touched a child of one of our superheroes through its programs. Collin Meason will turn 3 years old in January and eats and breathes on his own these days.  Inspired the impact March of Dimes has on saving babies, The P.O.P. Shop will donate 5% of every holiday gift sale to the Georgia March of Dimes.

October 2005  The P.O.P. Shop Releases Top 20 List and Introduces Holiday Gift Guide

The P.O.P. Shop has just released their version of the Top 20 Gift Ideas for corporate gift giving. The P.O.P. Shop also published a superhero themed gift guide, HOLIDAY HEREOS: Simple & Generous Gifts with Your Logo.” The Top 20 list, coupled with the gift guide, are great ways to get the juices flowing and choose a holiday gift for any client or employee.  If you don’t see anything you like here, the company’s database searches hundreds of thousands of gifts that might be perfect. The HOLIDAY HEROES gift guide will be distributed in the October 28th issue of Atlanta Business Chronicle and will be given away at the Atlanta Business Chronicle’s November 10th Business Growth Expo at The P.O.P. Shop’s booth.

August 2005  The P.O.P. Shop is WBENC Certified

The P.O.P. Shop is proud to announce it’s Certification as a WBE (Women’s Business Enterprise) by the Women’s Business Enterprise National Council (WBENC), an organization chartered to enhance and promote procurement opportunities for women-owned businesses. The WBENC certification for women-owned businesses is one of the most widely recognized and respected certifications in the nation.  WBE certifications are accepted by more than 500 major U.S. corporations, opening access to purchasing managers of Fortune 1000 companies across the country. Through its regional organizations, such as Georgia Women’s Business Council (www.gwbc.biz), WBENC (www.wbenc.org) certifies businesses as women-owned, managed and controlled, then provides information about these companies to purchasing managers of corporate parteners through an Internet database. Through its network of business owners and corporate partners, Washington, D.C. based WBENC fosters diversity in business through programs and policies designed to expand opportunities and eliminate barriers in the marketplace for women business owners.

May 2005 Superhero Mobile Featured in Georgia Printer Magazine

The P.O.P. Shop’s superhero mobile found it’s way into Georgia Printer magazine, a publication for members of PIAG (Printing Industry Association of Georgia). The article announced showcased the decked out Scion XB fully loaded with superheroes and the company’s corporate color.

April 2005  Georgia Pacific’s Komen Kickoff Event is a Big Hit!

Kim Harris at Georgia Pacific recently took advantage of The P.O.P. Shop’s printing expertise and promotional products for an employee event. Georgia-Pacific, the makers of Quilted Northern Bath Tissue, has committed to pledging millions to support the Susan G. Komen Breast Cancer Foundation in fighting breast cancer. The partnership between Quilted Northern Ultra and the Susan G. Komen Atlanta Race for the Cure was kicked off for the second year with an employee social at the Georgia Pacific headquarters building.  All 3,497 employees were invited to attend the afternoon break complete with a pink breast cancer theme. The event gave employees an opportunity to register for the walk on May 7th. When race day finally came, Georgia Pacific had the largest corporate team in Atlanta with 968 registered members (500 of which registered at the employee social.) The P.O.P. Shop was the supplier of promotional products and printed signage for the event. As you drove down Peachtree Street, lamp post signs with the partnership logo appeared in a four block radius and a custom flag with the same logo flew out front of Georgia-Pacific Center for a month. Additional signage included table tents in the cafeteria, hanging signs, crowd signs and two large printed panels at the event entrance that held die cut ribbons purchased by employees as a donation. All printed elements were also designed by The P.O.P. Shop. While the snacks and beverages were the main attraction, employees received a pink Quilted Northern Ultra bag at the door for use at the event. Employees filled their bag with gifts such as adhesive notes, pink awareness bracelets, lapel pins and temporary tattoos. Approximately 1300 employees attended the two hour event. Kim Harris was pleased with the success of the event.  She said, “The P.O.P. Shop, with Brian Beam at the lead of this project, was awesome to work with. Not only did Brian and his team produce these great items, they also installed signage, attended an off-site promotional event to supplement the partnership, and actually attended the corporate event and even helped with set up. The P.O.P. Shop really takes care of the client and caters to their needs to reach the ultimate goal of a successful program. Many thanks go out to The P.O.P Shop.

February 2005  Mobile Marketing Heroes Featured in Local Paper

The Roswell/Alpharetta Neighbor featured Sonya and Brian Beam alongside the superhero mobile in a local article.

November 2004   New Superheroes Featured in Georgia Printer Magazine

The P.O.P. Shop was featured in Georgia Printer magazine, a publication for members of PIAG (Printing Industry Association of Georgia). The article featured the announcement of The P.O.P. Shop’s enhanced superhero brand, new website and the new addition of superheroes.

November 2004  The P.O.P. Shop Named One of Top 10 Promotions Firms

Atlanta Business Chronicle published a list of Atlanta’s Top 10 Promotions Firms in the November 12-18 issue of their weekly publication.

October 2004  Superhero Mobile Makes Its Debut

Following last summer’s release of a new powerful website and superhero marketing materials, The P.O.P. Shop continues their marketing efforts by putting a superhero billboard on wheels. A new Scion XB is completely wrapped in full color graphics featuring MARKETING SUPERHEROES.  The car itself turns heads with its boxy style, but the vibrant purple graphics give passers by even more of an eyeful.  To take this marketing mobile a step further, the driver keeps jumbo business card magnets all over the car as a take away for anyone who wants more information. Sometimes it’s a qualified sales lead and sometimes it’s a youngster grabbing a colorful superhero magnet and running away quickly. The car has been a riot both for the driver and for the onlookers. “I get a lot of looks, and I’m also a big hit at the bus stop every morning.” Said Jason Haralson, a Sales Rep for the company and the driver of the decked out Scion. The SUPERHERO MOBILE even displays the prestige license plate “SUPAHRO”.   ”Since launching our new superheroes last year we have seen a surge of inquiries leading to new business.” said Brian Beam, President of The P.O.P. Shop. “We continue to get great compliments on the overall marketing of The P.O.P. Shop.  Obviously if we can do a great job of marketing our own company, there’s no doubt we can do the same for our clients.”

August 2004  The P.O.P. Shop Presents New MARKETING SUPERHEROES!

The P.O.P. Shop is incredibly excited to show off our website and new marketing materials featuring a total of eight MARKETING SUPERHEROES! After five years The P.O.P. Shop decided to put a little more PUNCH into marketing efforts. The face of the company was upgraded by introducing new MARKETING SUPERHEROES. These heroes make it fun to learn about what the company has to offer. The new company brochure shows a broad spectrum of products, but as you turn each page you learn more about each SUPERHERO’S story and incredible super powers.  In this day and age, you cannot update a company brochure without updating the website.  As you can imagine, the website is incredibly fun. By clicking on “WHAT IS YOUR SUPERHERO ALIAS?” you can enter your first and last name to discover your superhero name. Various mailings will further saturate the SUPERHERO theme. Select recipients will receive a set of SUPERHERO postcards for their own use, and later mailings include miniature standees of some SUPERHEROES “We represent hundreds of suppliers in the promotional and print industry; we can be a remarkable resource for finding products and executing promotions.  We have also been a great third party resource to agencies, brokers and printing companies.”  said Brian Beam, President of The P.O.P. Shop.

September 2001 The P.O.P. Shop Now Stands for Print Or Premiums

The P.O.P. Shop, originally named for their experience in the point-of-purchase printing industry, first specialized in printed displays, in-store graphics and other signage. As the needs of client’s grew and the promotions grew, the company added branded promotional products to it’s realm of expertise. Mugs, pens and t-shirts are common examples, but the company focuses on more creative and targeted products.  You can put your logo on just about anything these days. PRINTING OR PREMIUMS is now more fitting for The P.O.P Shop. The company represents thousands of suppliers in the promotional and print industry. The P.O.P. Shop is now a member of ASI, Advertising Specialty Institute.

February 2000  The P.O.P. Shop Becomes Member of PIAG

The P.O.P. Shop, a one-stop shop for point-of-purchase and marketing solutions – from start to finish, became a member of the Printing Industry Association of Georgia (PIAG). As a print provider, The P.O.P. Shop offers efficient, quality solutions utilizing vast resources. Our P.O.P. support team has years of experience in all aspects of point of purchase in a variety of industries.